Top 5 Fashion Games on iOS in the US: Q1 2022 Performance

In the first quarter of 2022, the top 5 fashion games on iOS in the United States showcased a variety of performance trends in terms of downloads, revenue, and active users. Here's a detailed look at how each app fared during this period, based on data from Sensor Tower.

Project Makeover from Magic Tavern, Inc. saw significant weekly revenue, peaking at around $2.1M at the beginning of January and then experiencing a gradual decline to approximately $1.7M by the end of March. Weekly downloads also showed a downward trend, starting at 231K in late December and dropping to around 113K by the end of the quarter. Active users decreased from about 997K in late December to 764K by the end of March.

Covet Fashion: Dress Up Game by Crowdstar LLC experienced fluctuating weekly revenue, with a notable peak of $524K in mid-February. Weekly downloads remained relatively stable, hovering around 14K to 23K throughout the quarter. Active users showed slight variations, maintaining a range between 159K and 189K.

RuPaul's Drag Race Superstar from Eastside Games saw a decline in weekly revenue from $164K in late December to about $89K by the end of March. Downloads followed a similar trend, starting at 19K and dropping to around 8.8K. Active users also decreased from approximately 58K to 46K over the same period.

Pocket Styler: Fashion Stars by Nordcurrent UAB maintained fairly stable weekly revenue, averaging around $100K to $120K throughout the quarter. Weekly downloads ranged from 16K to 29K, showing some fluctuations. Active users were relatively consistent, with numbers around 64K to 82K during the quarter.

Love Nikki-Dress UP Queen from Galaxy Play Technology Limited showed weekly revenue peaking at around $150K in early February before settling to approximately $72K by late March. Downloads decreased from 16.5K in late December to about 7K by the end of the quarter. Active users remained stable, with figures consistently around 108K to 115K.

These insights highlight the varying performance trends among the top fashion games on iOS in the US for Q1 2022. For more detailed analysis and data, visit Sensor Tower.